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Brand new: SEO Consultants for international markets

Consenso Global takes a new step in the evolution of its services. From now on, we also operate as SEO consultants, strengthening our ability to support businesses that want to grow sustainably in the digital environment, in Portugal and in international markets.

This evolution emerged naturally. Consenso was born in the world of translation and internationalisation, working daily with different languages, markets, and cultural contexts. SEO, when done well, requires exactly that: a deep understanding of language, search intent, and user behaviour in each country. It is at this intersection of content, strategy, and market that our SEO consultancy is positioned.

What is SEO and why is it essential for businesses

Many companies still wonder what SEO is or what it means in practice. SEO stands for Search Engine Optimisation, i.e., optimisation for search engines. It refers to the set of techniques that allow for improving a website’s visibility in the organic results of Google and other search engines.

In the current context of marketing & SEO, being well-positioned is no longer a competitive advantage but has become a necessity. Good SEO optimization work allows for increasing qualified traffic, strengthening brand credibility, and consistently generating business opportunities.

When we discuss SEO in digital marketing, we are referring to a medium- and long-term strategy that works on the foundation of a company’s online growth. An optimised site, with a good SEO score, becomes a permanent commercial asset.

SEO Consultancy: more than tools and metrics

An SEO consultant is not limited to using an optimisation tool or performing a simple SEO analysis. True consultancy begins with understanding the business, the objectives, and the market in which the company operates.

At Consenso, SEO consultancy is based on three pillars:

  • Strategy adapted to the sector and the target audience.

  • Content aligned with search intent and SEO keywords.

  • Technical optimisation of the site, whether it is an institutional site, a blog, or an e-commerce project.

We use SEO tools and perform online SEO analysis, but always with human and strategic interpretation. Tools for SEO are a means, not an end.

SEO vs SEM: complementary strategies

It is common for doubts to arise between SEO and SEM. Although different, they are strategies that work together. SEO works towards organic and sustainable results, while SEM is based on paid advertisements and immediate results.

While SEM has short-term performance and depends on ads, SEO builds authority and relevance over time. A balanced strategy between SEO and SEM allows for maximising results and reducing the exclusive dependence on advertising investment.

Local, national, and international SEO

Thanks to our roots in the translation sector, we provide SEO services in multiple languages and countries, adapting content, keywords, and strategies to each local reality. This allows for a solid approach to digital marketing SEO in the context of internationalisation.

Strategy, content, and authority

Modern SEO goes far beyond how to do SEO in a basic way. It requires planning, consistency, and deep knowledge of the most effective SEO strategies and SEO techniques.

As an SEO specialist, Consenso develops strategies that combine:

  • Relevant and search-oriented content.

  • Logical and optimised site structure.

  • Brand authority and trust.

The objective is not just to improve rankings, but to create a sustainable digital presence. Good SEO is reflected in more visibility, more trust, and better business results.

SEO Services from Consenso Global

As an SEO agency, we offer SEO services that are complete and adjusted to the reality of each business. Monitoring projects in a continuous and strategic manner.

Our services include audits, content planning, technical optimisation, performance monitoring, and support for digital internationalisation.

SEO as a driver of international growth

SEO is today one of the pillars of digital growth. For companies that want to scale across borders, it is fundamental to understand what SEO is and how to apply it in different languages and markets.

At Consenso, we combine linguistic knowledge, strategic vision, and experience to support businesses that want to grow with solidity, clarity, and an international vision. This is the next step for Consenso. And we are prepared to take it side by side with our clients.